RRG provides a full range of custom research services, including design, implementation and analysis of results.
Following is a list of some of the kinds of services we provide. Unfortunately, a list doesn’t easily make the important point: WE DESIGN STUDIES TO SOLVE PROBLEMS, IDENTIFY OPPORTUNITIES AND PROVIDE INSIGHT.
…Telephone, intercept, mail panels, electronic…
- AAU Surveys
- Ad Copy Tests
- Concept Tests
- Product Tests
- Purchase Tracking/Campaign Effectiveness
- Programming Research
- Segmentation Studies
- New Product Feasibility Research
- Audience Measurement
- Celebrity/Spokesperson Research
- Consumer Products Inventory
The principals of RRG are involved in every qualitative project from beginning to end; from design of the methodology and discussion guide through implementation, analysis and interpretation. We have experience with one-on-ones/diads/triads/mini-groups, ethnographies and more traditional focus group structures. And, we have some interesting ideas about how to maximize the value of your qualitative projects.